Question 6.

All of the following, IF TRUE, would weaken the author’s claims EXCEPT:

A
the annual sale of companies that hired lifestyle influencers on Instagram for marketing their products were 40% less than those that did not.
B
product options increased market competition, bringing down the prices of commodities, which, in turn, increased purchasing power of the poor.
C
the empowerment felt by purchasers in buying a commodity were directly proportional to the number of options they could choose from.
D
the annual sales growth of companies with fewer product options were higher than that of companies which curated their products for target consumers.

Question Explanation

Text Explanation

Option A: Paragraph 1 says "choice fatigue is one reason so many people gravitate toward lifestyle influencers on Instagram". Hence, as per the passage, a company with wide range of products and a lifestyle influencer is likely to perform better than a company with only wide range of products. Hence, this statement negates the claim of the author.

Option B: "As options have expanded for people with disposable income, the opportunity to buy even basic things such as fresh food or quality diapers has contracted for much of America’s lower classes." The author argues that variety of products are offered only for a certain class of consumers other than the lower class. If variety of options indeed helped the poor, then his argument is weakened.

Option C: "Research has consistently held that people who are presented with a few options make better, easier decisions than those presented with many". "Americans have lost the ability to sort through the sheer volume". Clearly, people are overwhelmed by options and prefer lesser variety. Hence, option C is contradictory.

Option D: This option is largely vague and leaves unanswered questions behind. Also, the author doesn't make any comparison between the growth of these two type of companies. The author only says that, as the company targets only few consumers, for the want of growth they are likely to expand to variety of products. As there is no information about their growths, this option neither strengthens nor weakens the claim.

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